Hello Reader, If you’ve been feeling off-track or unsure about what you truly want, you're not alone. During a recent strategy session with one of my marketing clients, they shared how frustrated they felt about the direction of their business. “It just feels like I’m working to pay other people. I don't want to do this anymore.”I asked them the “magic question” and we aligned their target market, messaging, and marketing plan to who they really wanted to work with. In Episode 13 of the...
4 days ago • 1 min read
Hey Reader,It’s June. That strange halfway point between everything we thought we’d do and everything still possible. The past 7 years have thrown me for a loop. Between a surprise pregnancy, a global pandemic, caretaking our beautifully neurodivergent child, and fascism in our country… There have been many days when I couldn’t see beyond the next 10 minutes, let alone visualize the next 10 years. But today, I’m giving myself permission to dream again. One of my favorite grounding practices...
27 days ago • 1 min read
Hey Reader, Have you ever felt a deep nudge to write a book—but stopped short, unsure where to begin or whether your story was “enough”? In this heartfelt episode of the Marketers Take Wing Podcast, I sit down with Heather Fealty, writing coach and founder of Inner Peace Press, to talk about how publishing can be a tool for healing, growth, and creating real impact in the world. Heather’s mission goes beyond helping authors get published—she supports heart-centered creatives, coaches, and...
about 2 months ago • 1 min read
Hey Reader, Ever find yourself staring at the “post” button, full of ideas… but not actually sharing them? You’re not alone—and that’s exactly what we’re diving into in Episode 9 of the Marketers Take Wing™ Podcast. This episode gets into the real reasons why your message might still be sitting in your notes app instead of out in the world. Whether it’s fear of judgment, perfectionism, or years of being taught to stay small—we’re talking about what’s really getting in the way. 💬 Plus, I share...
about 2 months ago • 1 min read
Hi Reader,This week, I signed up for a lead magnet. (I don’t even remember what it was. Sound familiar?) But the follow-up email caught my eye: ➡️ A promise to improve your email nurture sequence for podcast listeners — and increase conversion from audience to clients. I thought, Yes! That’s exactly what I need. Until I saw the format: 📹 16 video lessons. My immediate reaction? I don’t have time for this. Now, I get it. Good strategy takes time and energy. And this course was only $100 — a...
2 months ago • 1 min read
Hi Reader, Anyone else getting tired of the generic AI content flooding LinkedIn lately?While ChatGPT can help you beat writer’s block, brainstorm ideas, and organize your marketing at lightning speed, there’s more to creating content that’s authentic—and that truly converts readers into clients. I used to stare at a blank page, overwhelmed by the pressure to keep up with trends. Then I discovered the power of tapping into my own experiences and insights, and I fell in love with writing all...
4 months ago • 1 min read
Hi Reader, Some days feel like they come straight out of a movie—filled with challenges, unexpected twists, and small victories. (Is Mercury in retrograde?) Yesterday, I was in the middle of juggling everything: supporting my autistic (diagnosis finally completed) daughter with her new therapy exercises, preparing for a three-Zoom-meeting day, and dealing with my car's computer crashing (seriously?) that's draining the battery. And still, I had a Lego parrot to build for Caidynn, a networking...
6 months ago • 1 min read
Hi Reader, How are you doing? I had some interesting conversations yesterday with friends and clients. To be honest, I've been numb off and on for over a year as I've opened my eyes to what's really going on in the world. As a Filipina American growing up and working in mostly white spaces, I'm not surprised. Tired, but not surprised. What's helping me is finding local and online community where our values are in alignment. Ultimately, I value collective liberation. Because if the most...
8 months ago • 2 min read
Hi Reader I'll get back to writing/social media/marketing in September... 👋 It's 11pm and I'm waiting for Cory to arrive any minute from his 4-week trip galivanting😁through England and Greece. The main reason he went to Greece was to attend the final program of the founder of Productive Learning, based on The Odyssey, before the founder’s retirement. Cory's been posting almost daily on his personal Facebook profile. But I'm really looking forward to the insights Cory's experienced from...
10 months ago • 1 min read